Minimalistic Charm
with a Touch of Clarity

Sengoku Co Ltd is a leading global manufacturer of heating products. With their product line expansion to electric heaters and appliances based on innovative graphite technology, they needed a fresh look for their new line of packaging designs.

We developed a signature packaging system based on the new typography, giving special treatment to the product’s name, emphasizing the word “Graphite” within, using proprietary Aladdin lamp symbol, diversity of bold colors, and grid-based layouts. The new packaging system creates a framework for reuse in the brand’s other visual design applications. In addition, it provides flexibility for future expansion and continuity to different product categories.

Graphite Oven Sign Gray Package Design
Graphite Oven Sign Orange Package Design
Graphite Heater Sign White Package Design
Graphite Patio Heater Sign Yellow Package Design
Graphite Toaster Sign Olive Package Design
Graphite Heater Sign Black Package Design
Graphite Oven Black Packaging Design Layout Image
Graphite Oven Product Package Design Image
Graphite Oven White Packaging Design Layout Image
Graphite Heater Product Package Design Image
Graphite Heater Packaging Design Layout Image
Graphite Toaster Packaging Design Top Panel Image
Graphite Toaster Packaging Design Layout Image
Graphite Patio Heater Packaging Design Layout Image