People, Passion, Quality

Marketing Video – CAPRI® Tools


Every decision that CAPRI® Tools makes boils down to their motto: People, Passion, Quality. Each tool on their lineup is designed based on years of experience and feedback in the field.

With an extreme close-up look, we explore the design and manufacturing craftsmanship of the 100-Tooth Flex Head Wrench. We combined the public release of this video with the production of short video ads purposely crafted for scheduled social media distribution.